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Restricted claim

“In harmony with nature”

Is “In harmony with nature” allowed under the EU Green Claims Directive (2024/825)?

High-risk claim Generic environmental

Why it is restricted

Harmony and respect are not measurable properties. The claim reads as an environmental benefit while committing to nothing a buyer or an authority could check. “Please respect nature and stay on the path” is an instruction to a visitor, not a claim about a product, so the bare verb is not flagged.

Say this instead

Replace with the practice you can evidence: the standard you farm to, the certification, or the measured effect on a named indicator.

In English

  • “im Einklang mit der Natur”
  • “en harmonie avec la nature”
  • “in harmonie met de natuur”
  • “en armonía con la naturaleza”
  • “in armonia con la natura”
  • “kooskõlas loodusega”
  • “sopusoinnussa luonnon kanssa”
  • “i harmoni med naturen”

Legal basis

Directive 2005/29/EC, Annex I point 4a, inserted by Directive 2024/825 (generic environmental claim)

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