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Restricted claim

“Ecological”

Is “Ecological” allowed under the EU Green Claims Directive (2024/825)?

High-risk claim Generic environmental

Why it is restricted

Presented as a quality mark, it asserts general environmental soundness. In several member states it is also treated as implying organic certification.

Say this instead

Use the certified term you actually hold, e.g. "Certified organic under Regulation (EU) 2018/848."

In English

  • “ökologisch”
  • “écologique”
  • “ecologisch”
  • “ecologico”
  • “eco-compatibile”
  • “ökoloogiline”
  • “ekologinen”

Legal basis

Directive 2005/29/EC, Annex I point 4a, inserted by Directive 2024/825 (generic environmental claim)

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Find these terms in your own copy

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