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Restricted claim

“Water-saving”

Is “Water-saving” allowed under the EU Green Claims Directive (2024/825)?

Medium-risk claim Material & composition

Why it is restricted

A resource claim that is only meaningful against a stated baseline and a measured figure. "Saves water" compared to what, by how much, under which use pattern? Without that it is an unsubstantiated environmental claim about a main characteristic.

Say this instead

"6 litres per minute at 3 bar, against the 9 l/min class average (EN 200)."

Legal basis

UCPD Article 6(1)(b) and Article 2(p) as amended by Directive 2024/825 (environmental characteristics are a main characteristic; a claim is generic — and so caught by Annex I point 4a — where the specification is not given in clear and prominent terms on the same medium)

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